Publication2024
Role of entrepreneurial resilience in SMEs to promote marketing and entrepreneurship amid Covid19 challenges
The record
- Type
- Publication
- Date
- 2 January 2024
- Level
- National
- Journal
- Journal of Research in Marketing and Entrepreneurship
- Volume
- 26
- Issue
- 1
- Pages
- 44-62
- Published
- 2 January 2024
- DOI
- 10.1108/jrme-04-2022-0050
- Scopus ID
- 85153384020
- ISSN
- 14715201
- Authors
- 4
- Open access
- No
- Citations
- 23
- International co-authorship
- No
- Co-author countries
- IN
Classification
Every label below carries the reasoning it was assigned on, the confidence band it was assigned in, and what produced it. The rubric is published.
UN Sustainable Development Goals
8 Promote sustained, inclusive and sustainable economic growth, full and productive employment and decent work for all
Longitudinal study of SME entrepreneurial resilience during COVID-19 crisis reveals innovation and opportunity-seeking behaviors.
- High confidence
- The subject matter is a strong and direct inference from the record type, the funding or organising body, or the programme context, even where the title alone is thin. Example: an ICMR-funded project against SDG 3, on the strength of the agency.
- Judged
- Judged against the published classification rubric, under the rubric and prompt versions recorded with the run that produced it.
- Produced by
- claude-haiku-4-5-20251001, under kortex-publication-v1
Viksit Bharat @2047
vb-2.6 Entrepreneurship, MSMEs and employment
Analysis of small enterprise resilience through crisis supports entrepreneurship and MSME employment during economic disruption.
- Produced by
- claude-haiku-4-5-20251001, under kortex-publication-v1
Each label above carries the instrument and the version that produced it. How each classification is reached.
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- Source rows resolved into this record
- 1
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Citing this record
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KIIT Deemed to be University. “Role of entrepreneurial resilience in SMEs to promote marketing and entrepreneurship amid Covid19 challenges”. Kortex.