Publication2026
Does customer perceived value influence purchase intention of food private label brands in India? A hierarchical component model prospective
The record
- Type
- Publication
- Date
- 1 January 2026
- Level
- National
- Journal
- Journal of International Food and Agribusiness Marketing
- Published
- 1 January 2026
- DOI
- 10.1080/08974438.2026.2613936
- Scopus ID
- 105041692878
- ISSN
- 08974438
- Authors
- 2
- Open access
- No
- Citations
- 0
- International co-authorship
- No
- Co-author countries
- IN
Classification
Every label below carries the reasoning it was assigned on, the confidence band it was assigned in, and what produced it. The rubric is published.
UN Sustainable Development Goals
2 End hunger, achieve food security and improved nutrition and promote sustainable agriculture
Food private label brand study examines customer perceived value and purchase intention affecting food security through consumer behavior and retail strategies.
- Moderate confidence
- The alignment is plausible and defensible but rests on an assumption a reasonable reviewer could decline. Published, and surfaced in the review queue for a human to confirm or override.
- Judged
- Judged against the published classification rubric, under the rubric and prompt versions recorded with the run that produced it.
- Produced by
- claude-haiku-4-5-20251001, under kortex-publication-v1
8 Promote sustained, inclusive and sustainable economic growth, full and productive employment and decent work for all
Consumer purchasing behavior and retail economics directly support economic growth and employment in food distribution systems.
- High confidence
- The subject matter is a strong and direct inference from the record type, the funding or organising body, or the programme context, even where the title alone is thin. Example: an ICMR-funded project against SDG 3, on the strength of the agency.
- Produced by
- claude-haiku-4-5-20251001, under kortex-publication-v1
Viksit Bharat @2047
vb-2.6 Entrepreneurship, MSMEs and employment
Retail consumer behavior study supports entrepreneurship and business development understanding.
- Produced by
- claude-haiku-4-5-20251001, under kortex-publication-v1
Each label above carries the instrument and the version that produced it. How each classification is reached.
Evidence
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Provenance
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- Source rows resolved into this record
- 1
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Citing this record
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KIIT Deemed to be University. “Does customer perceived value influence purchase intention of food private label brands in India? A hierarchical component model prospective”. Kortex.